McKinsey über die Möglichkeiten für Banken, Mobile Banking voran zu bringen.
To capture the potential of mobile banking, banks will need to strengthen existing skills but also venture into novel areas such as co-creation, while speeding end-to-end product development and increasing collaboration.
https://://www.youtube.com/watch?v=_5GQXMau8sw
Quelle: McKinsey
Die Studie „Mobile banking: how to drive usage and sales“ kann hier direkt heruntergeladen werden.